Food is often the subject of idioms in English so let's talk cheese!
A very important person or a leader (a VIP) is known as the big cheese, a noun. Something that is cheesy, an adjective, is not authentic, like a big cheesy grin, or it could describe something of cheap or poor quality, such as a cheesy motel room or a cheesy outfit. Are you posing for a picture? Say, "Cheese!" is an expression used by photographers to get people to smile because everyone's mouth widens into a big smile when they say it -- but not a cheesy grin, I hope.
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